SMstudy® Certified Marketing Strategy Specialists (professional credentials: SCMS-S) facilitate well-planned marketing strategies to satisfy the goals set by the Corporate Marketing Strategy or Business Unit/Geographic Strategies. Marketing Strategy is one of the most crucial Aspects of Sales and Marketing. SMstudy® Certified Marketing Strategy Specialists are able to define a product’s or brand’s unique value proposition, target markets, and strategies to connect with defined audiences. Specialists are able to specify the overall pricing and distribution strategies of a product or brand, and outline the objectives, metrics and budgets for all marketing activities.
 
Successful candidates will be awarded the SMstudy® Certified Marketing Strategy Specialist (professional credentials: SCMS-S) certification by SMstudy after passing the exam.
 
Exam Format
Multiple choice
140 questions
No negative marks for incorrect answers
180-minute duration
Proctored online exam
 
What You'll Also Get
High-quality online videos
Classroom study materials
Mobile Apps
Engaging case studies
Full-length simulated exam
Chapter tests
Study guides and podcasts
SMstudy Certified Marketing Strategy Specialist certification by SMstudy
 
Audience Profile
This certification is appropriate for Sales and Marketing Professionals interested in becoming a Marketing Strategy Specialists.
 
Prerequisites
Candidates should have a minimum of 3 years work experience.
It is preferable to complete the SMstudy® Certified Marketing Strategy Professional certification and study all processes in the SMstudy® Guide – Marketing Strategy book before applying for the SMstudy® Certified Marketing Strategy Specialist certification.