SMstudy® Certified Marketing Research Experts (professional credentials: SCMR-E) are experienced in facilitating appropriate assessment tools to measure factors that help drive better corporate decision making and in turn more decisive marketing actions. SMstudy® Certified Marketing Research Experts execute processes associated with planning and conducting a marketing research project. Processes include understanding the research problem; selecting a suitable research design; collecting, processing analyzing and interpreting data; and presenting the results to the key decision makers.
 
Successful candidates will be awarded the SMstudy® Marketing Strategy Expert (professional credentials: SCMR-E) certification by SMstudy after passing the exam.
 
Exam Format
Multiple choice
180 questions
No negative marks for incorrect answers
240-minute duration
Proctored online exam
 
What You'll Also Get
High-quality online videos
Classroom study materials
Mobile Apps
Engaging case studies
Full-length simulated exam
Chapter tests
Study guides and podcasts
SMstudy Certified Marketing Research Expert certification by SMstudy
 
Audience Profile
This certification is appropriate for Sales and Marketing Professionals and Specialists interested in becoming a Marketing Research Expert.
 
Prerequisites
Candidates should have a minimum of 5 years work experience.
It is preferable to complete the SMstudy® Certified Marketing Research Specialist certification and study all processes in the SMstudy® Guide – Marketing Research book before applying for the SMstudy® Certified Marketing Research Expert certification.
It is also mandatory to earn 40 educational hours by attending Marketing Research Expert classroom training provided by a SMstudy approved VMedu Authorized Training Partner (V.A.T.P.) and provide a professional recommendation.